Presentation and Concept

At a Glance

The fair was created in 1996. It took place on the esplanade of the port of Saint-Tropez from 1996 to 2001.
Since 2005 it has been held at the Parc Jourdan in Aix-en-Provence.

The show Vivre Côté Sud brings to life the magazine Maisons Côté Sud. Come and see the decorations and settings, touch the materials, taste the regional products, breathe in the scents of the South and receive expert culinary advice…!

Côté Sud abolishes the borders between decoration, escape and luxury and offers you an exceptional stay in Aix-en-Provence during the show.

Vivre Côté Sud is the perfect opportunity for a bucolic stroll under the lime trees of the Parc Jourdan, decked out in its festive clothes. Decoration, crafts, garden, flavors, walks and art of living, from Provence, Italy, Spain, and elsewhere.


  • 27,000 expected visitors including readers of Maisons Côté Sud magazine
  • 80% general public
  • 20% professionals

The meeting place for all those who, whether professionals or amateurs, make the South their source of inspiration.

When ?

See you in 2023, from 2 to 5 June 2023.

  • 26 760 visitors in 2022


Companies, artists and craftsmen who incarnate the South in the fields of decoration, gardens and lifestyle.
A meeting with more than 260 exhibitors on over 10 000 m2.